Understanding the Psychology of Fashion & Your Wellbeing

Wearing clothes that you feel comfortable in can significantly boost your mood.

We’ve all experienced days where our outfit feels off and it casts a shadow across our entire mood. Millions of adults in the UK are suffering from body anxiety and low self-esteem but what we wear can play a surprising role in how we feel about ourselves.

But it’s not about fitting into unrealistic beauty standards, it’s about harnessing fashion as a tool to boost your confidence and help you feel fabulous in your own skin.

The most important thing is that you wear the pieces that make you feel good. Fashion is a powerful tool for self-expression, but true happiness comes from within. Get ready to embrace your individuality, experiment with different styles and let your clothes boost your wellbeing. 

Fashion is a tool for self expression, giving you the power to show up as you want to in life.

Understanding the Psychology of Fashion

Your wardrobe is an extension of your personality so when you choose what to wear, you're making a statement about who you are and how you want to be perceived. There is a scientific link between fashion and our mental processes, including thoughts and feelings. 

When we’re in our favourite outfits, our confidence skyrockets and this can be seen by others, inside and out. What we wear also guides others on how to interact with us and is a form of nonverbal communication.

Once you’ve identified your niche, you can start investing in clothes that make you feel good.  

Curating a Wardrobe That Reflects Your Personality

The key to a wardrobe that makes you feel amazing is authenticity. It’s about choosing pieces that resonate with your personal style, rather than blindly following the most recent trends. 

There are so many styles you can follow; it just depends on which one you resonate with the most. Will it be chic bohemia, edgy Y2K or classic minimalist? Once you’ve identified your niche, you can start investing in clothes that make you feel good.  

A pair of perfectly fitting jeans, a flattering dress or a well-cut blazer are wardrobe stables that transform how you feel. Don’t forget the importance of undergarments either. A well fitting bra that adds both style and function can make a world of difference to your posture and overall comfort.

Are you a classic minimalist?

Choosing the right under garments which give you the correct support give you an added feeling of confidence.

Bright colours like red and orange make us feel bold and confident.

The Impact of Colour on Mood 

The psychology behind colour is fascinating and is thought to have a significant effect on our emotions. Certain hues can boost our energy levels, promote relaxation and even inspire creativity. Bright colours like red and orange make us feel bold while shades of blues and green have a calming, serene effect. 

Finding the perfect colour combination for you requires some experimentation so don’t be afraid to try different mixes out. Use the colour wheel to help you find complementary matches and hues that enhance your skin tone and bring out your natural undertones. 


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